A talent manager is more than just an agent; they’re a mentor, strategist, and advocate. Managing talent requires understanding not only the industry but also the individual’s aspirations and strengths.

Core Responsibilities

• Career Planning: Setting short-term and long-term goals.
• Brand Endorsements: Aligning talents with brands that resonate with their image.
• Negotiations: Securing lucrative deals while maintaining the talent’s integrity.

Brand Endorsements in Talent Management
Associating talent with the right brands elevates their visibility and credibility. Managers must ensure endorsements align with the talent’s persona for impactful collaborations.